Justin Picard

CEO, ScanTrust


Dr. Justin Picard is a recognised expert on anti-counterfeiting technologies and an industry thought leader. He has filed numerous patents in the field. In his previous job as Chief Scientist for a company proposing brand protection services, Justin was nominated a World Economic Forum (WEF) Technology Pioneer, and managed a team of R&D engineers which developed disruptive counterfeit detection technologies that are currently used on billions of products from global brands (e.g. L’Oréal, Lancôme, GSK) . He is a member of the WEF Global Agenda Council on Illicit Trade since 2009, and a methodology co-leader on the OECD Taskforce on Charting Illicit Trade. Justin Picard has a PhD from the University of Neuchâtel, a Post Doctorate from EPFL, and is an IMD graduate (Mastering the Technology Enterprise program).